Helping brands speak to the cultural needs of Black British consumers
“The UK advertising market has entered a fascinating stage in its evolution. Advertisers of all shapes and sizes have recognised, quite rightly, that they need to reach ethnic communities; yet they’re not entirely confident they know the best way to go about it.”
— Philip Osei-Hwere, Managing Director
Why Eagle Eye?
Why Eagle Eye?
The Launch
Eagle London has launched an exciting new consultancy, Eagle Eye! A new division focussing on building black cultural competency in advertising.
We hosted a fun and exclusive event on the 30th September which offered guests an insight into why the ad industry needs to listen and learn from ethnic communities and enlist consultants with lived experience and expertise to advise on the value of cultural marketing and how to do it well.
Watch a quick video on Eagle Eye, featuring industry experts, Kay Scorah, Sanjay Nazerali, Kezia Anim-Addo and more.
Join the Eagle Eye
community!
Help us influence how brands market to Black British communities, get access to Eagle Eye networking events + more!